Website Dentist Marketing

Studies have shown that you have eight seconds to influence a customer on your website. It’s the digital front door to your practice, so it’s important to make a good impression! Patients expect your site to load fast with important info, and for it to look good on...

Reputation Management Dentist Marketing

Did you know that 88% of online shoppers consider reviews when making a buying decision? Reviews are the deciding factor for consumers choosing between you and your competitor. Negative reviews can do serious harm if left unchecked, while positive reviews can lead to...

Dental SEO: 6 Essential Tips for Dentists

So what is dental SEO, and how important is it when starting a dental practice? Simply put, dental SEO (search engine optimization) is all about boosting your dental practice’s ranking in search engine results without having to pay for ads. But if you’ve...

Dental Marketing Legal Issues

Dental marketing legal issues exist when thinking of offering referral gifts and rewards to existing patients. In addition, offering discounts through programs like Groupon to patients is another area of concern. We advise that you consult an attorney who is an expert...

How to Respond to Negative Reviews

Believe it or not, the same premise applies to negative review response as it does to positive reviews. How to respond to negative reviews impacts not only the reviewer, but all the sets of eyes that come afterward. Seeing a dental practice handle a particularly...